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Welcome to "The Script"!

Updated: Jan 7, 2020

Your NEW Men's Fashion Resource


Imagine for a moment that you’re getting dressed up for a Black-Tie event. You’ve already picked up your black tuxedo, patent-leather dress shoes and a crispy white tuxedo shirt. As you’re getting dressed for the exciting night ahead, you’ve got your favorite tunes playing, a nice cocktail marinating on the counter and a slew of intriguing cologne options for your choosing. As you’re putting the finishing touches on your look for the night, the last thing you need to do is, tie your bow tie. Wait, what if you don’t know how to tie a bow tie? Who can help you do so in time for the event? Insert The Script.


Before we dive into what The Script is, please allow me to welcome you to our humble beginnings. As Editor in Chief, providing universal, engaging, easily understood, useful, style advice is the core of The Script and serves as the backbone for the type of information you’ll receive. Each post will have my hand signed approval and guidance. I humbly say that to say this, I’m dedicated to making this space an honest, resourceful, consistently updated fashion destination for men. Not one piece of information will guide (sell) you towards a specific item or brand (unless I truly agree). We’re keeping it 100% authentic here.


"No matter your age, body-type or profession, The Script thrives on helping each guy find their personal style..."

So, what is The Script? The Script is a reliable resource that is specifically focused on helping men improve their fashion. No matter your age, body-type or profession, The Script thrives on helping each guy find their personal style and well, essentially feel more confident.


Not only will you find fashionable looks to gain inspiration from, but also body-specific advice. For example, would it make sense to give the same style advice to a guy that’s built like Kevin James versus someone similar to Kevin Hart? No. No it wouldn’t. That’s obvious right? But the style advice presented by large media outlets, often times cater to one type of physique. Why isn’t there more information provided for both types of men on how to better style themselves? The Script breaks down those finite details that are often overlooked.


To keep things light and simple, we’ve designed looks based on body-type and occasion. The 5 body-types to select from are; Shorter, Average, Tall & Slim, Athletic & Bigger man. This allows you to choose which posts fit best for you. Maybe you’re a tall guy with an average build. Dive into both posts about each body-type to cover your bases. Once you’ve got your “fit” down, styling looks for yourself becomes much easier.


PHOTO CREDIT: Men's Fitness | Chat of Men's Body Types

As a modern society, we’ve never lived in more of a time where you can experience almost anything you can think of. But often when these events arrive, and we have no idea how to dress for them. This another primary focus of The Script. How to dress for whatever event you’re headed to. First time going to the opera? Not sure what to wear meeting the parents for the first time? The Script is designed to keep you prepared and fresh in any scenario. We provide the inspiration, you decide how you’d like to rock it.


"Style is something each of us already has, all we need to do is find it." —Diane von Furstenberg

"Style is something each of us already has, all we need to do is find it." —Diane von Furstenberg Gentlemen, dudes, fellas, thugs, whomever. Whoever you are, welcome. Welcome to The Script. We look forward to becoming your consistent style resource. If you like what you’re seeing, become a member with us. It’s free! You’ll get B. Swan Style exclusive benefits, early access to our weekly blog drops and more! Style something all of us share, we're glad to be here to help you showcase it.


Speak with you soon!


B. Swan - The Script

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